The Braintrust Ambassador Grants Program

Details

A-0001 Program Manager for Social Media Ambassadors

Type: Strategy, Project Management

Mentor: Kat Cooper, Brand Marketing Manager, Freelance Labs

Project Length:

• 8 weeks
• Estimated 120 hours
• Start: February 21, 2022
• End: April 18, 2022

Compensation $10,000

• Option 1: 50/50 Split USDC to BTRST
• Option 2: 70/30 Split USDC to BTRST
• The amount of BTRST will be determined based on the USD value of the grant (30 day trailing average USD price of token at time of grant issued). Add’l FAQs for compensation can be found here.

High-Level Requirements

Build a team of dedicated Community Social Media Ambassadors who take ownership over the Braintrust social media presence and create a systemized program for content creation, reactive posting, objection handling, UGC collection, and trend or conversation-jacking on social media. Create the Ambassador program infrastructure to measure effectiveness.

High-Level Requirements Build a team of dedicated Community Social Media Ambassadors who take ownership over the Braintrust social media presence. Build a program structure Outline an Ambassador recruitment strategy Recruit and onboard Ambassadors Measure program effectiveness

Create a systemized program for content creation, reactive posting, objection handling, UGC collection, and trend or conversation-jacking on social media. Build clear requirements and guidelines for Ambassador contributions Create measurement capabilities to determine effectiveness

Refining Requirements

Your proposal should expand on what is written above by listing concrete methods to achieve the aforementioned goals, propose (if needed) an appropriate timeline, and constantly make program improvements.

What is success?

Goaled against program infrastructure built and number of Ambassadors enrolled and active.

• Get the first cohort of 10+ Social Media Ambassadors up and running for at least 4 weeks
• 5 social media content contributions per Ambassador per week (can be UGC, net-new content, trend-jacking, objection handling, or reactive posting)
• Increase average engagement on Twitter posts by 1%
• Own objection handling for spammy or negative talk
• Result in continuous community contributions

The Contributor

This grant is available to any Level 1 - Level 3 Braintrust Contributor. You will be asked to submit your Discord username in your application to verify contributor status.

This project requires:

• A project/program manager with lots of experience in people management and strategic skills to build an Ambassador program from the ground up.
• Strong organizational and communication skills.
• Strong analytical skills.
• Recruitment experience is a plus.

The best contributors to the Braintrust project...

• Have a strong sense of commitment to the Braintrust platform and their fellow community members who will benefit from their contributions.
• Are proactive, clear and concise communicators that keep mentors updated frequently with wins, challenges, and blockers.
• Take ownership of their work, and embody a “figure it out” mentality that is driven by their desire to make Braintrust the best network.
• Are strong project managers who identify challenges and communicate solutions early and often. They appreciate that the mentors are there to guide their work, not manage the project. Strive to raise the bar and know that quality of output is incredibly important.
• They will act as stewards to the Braintrust brand leveraging the brand style guidelines, tone and voice guidelines, and writing rules to uphold the brand standards.
• Bring remarkable ideas to life, building moments and experiences that stop someone in their tracks.

Additional Notes about Projects in the Grant Program:

• Grant compensation includes both the time and materials needed to complete the project. A portion of the grant can be requested up front to cover material costs. These expenses are approved by the Grants committee.
• All projects are completed open source for the benefit of the community. All grants have an expectation of thorough and public documentation that can be used by future contributors that want to enhance / improve upon past efforts, document process and how-to, FAQs.
• Grants require a 1 year service agreement (up to 10 additional hours) to accommodate bug fixing, updates to libraries, etc.
• There is a formal process by which the Grants Committee and/or Grantee can request a change to the scope/ compensation/timelines of this project. The changes must be agreed upon by both parties.

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A-0002 Discord Ambassador Program

Type: Strategy, Project Management

Mentor: Annelie Chavez, Community Lead, Freelance Labs

Project Length:

• 8 weeks
• Estimated 120 hours
• Start: February 21, 2022
• End: April 18, 2022

Compensation $10,000

• Option 1: 50/50 Split USDC to BTRST
• Option 2: 70/30 Split USDC to BTRST
• The amount of BTRST will be determined based on the USD value of the grant (30 day trailing average USD price of token at time of grant issued). Add’l FAQs for compensation can be found here.

Build the Discord Ambassador Program and produce the first cohort of 10+ Discord Ambassadors to take ownership of the Braintrust Discord server. Ambassador activities will be to monitor Discord activities and posts to ensure a safe environment for the community; flag, take down content and kick/ban users as appropriate (only a few will have this moderator privilege), welcome and activate new members and encourage them to start leveling up, and execute content programming to keep existing members engaged at each level.

High-Level Requirements

Build a team of dedicated Community Discord Ambassadors who take ownership over the Braintrust Discord server.

1. Develop the Discord Ambassadors Program structure based on what’s outlined here.
2. Build clear role requirements and guidelines for Ambassador contributions.
3. Build incentive rewards for Discord Ambassadors.
4. Develop and execute the recruitment strategy.
5. Develop and execute the ambassador selection process.
6. Develop and execute the reporting framework.
7. Recruit, onboard, and train new community Discord Ambassadors.
8. Deploy the first cohort of 10 Discord Ambassadors.
9. Measure program effectiveness.

Refining Requirements

Your proposal should expand on what is written above by listing concrete methods to achieve the aforementioned goals, propose (if needed) an appropriate timeline, and constantly make program improvements.

What is success?

• Get the first cohort of 10+ Discord Ambassadors up and running for at least 4 weeks
• Discord engagement % (Goal: 30%)
• Result in meaningful relationship-building
• Result in continuous community contributions
• Keep Discord spam-free and bot-free

The Contributor

This grant is available to any Level 1 - Level 3 Braintrust Contributor. You will be asked to submit your Discord username in your application to verify contributor status.

This project requires:

• Familiarity with Discord servers, bots, setup and insights
• Exceptional project management and people management skills
• Experience recruiting, onboarding, training teams greater than 10+ people

The best contributors to the Braintrust project:

• Have a strong sense of commitment to the Braintrust platform and their fellow community members who will benefit from their contributions.
• Are proactive, clear and concise communicators that keep mentors updated frequently with wins, challenges, and blockers.
• Take ownership of their work, and embody a “figure it out” mentality that is driven by their desire to make Braintrust the best network.
• Are strong project managers who identify challenges and communicate solutions early and often. They appreciate that the mentors are there to guide their work, not manage the project.
• Strive to raise the bar and know that quality of output is incredibly important. They will act as stewards to the Braintrust brand leveraging the brand style guidelines, tone and voice guidelines, and writing rules to uphold the brand standards.
• Bring remarkable ideas to life, building moments and experiences that stop someone in their tracks.

Additional Notes about Projects in the Grant Program

• Ambassador grant compensation includes both the time and materials needed to complete the project.
• A portion of the grant can be requested up front to cover material costs. These expenses are approved by the Grants committee.
• All projects are completed open source for the benefit of the community. Grant contributors do not own the IP associated with their grant.
• All grants have an expectation of thorough and public documentation that can be used by future contributors that want to enhance / improve upon past efforts, document process and how-to, FAQs.
• Ambassador grants require a 1 year service agreement (up to 10 additional hours) to accommodate bug fixing, updates to libraries, etc.
• There is a formal process by with the Grants Committee and/or Grantee can request a change to the scope/ compensation/timelines of this project. The changes must be agreed upon by both parties.

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A-0003 Membership Ambassador Program

Type: Strategy, Project Management

Mentor: Annelie Chavez, Community Lead, Freelance Labs

Project Length:

• 8 weeks
• Estimated 120 hours
• Start: February 21, 2022
• End: April 18, 2022

Compensation $10,000

• Option 1: 50/50 Split USDC to BTRST
• Option 2: 70/30 Split USDC to BTRST
• The amount of BTRST will be determined based on the USD value of the grant (30 day trailing average USD price of token at time of grant issued). Add’l FAQs for compensation can be found here.

Build the Membership Ambassadors program and launch the first cohort of 10+ Memberships Ambassadors to update Discord roles for users based on membership levels, propose and create new partnerships, incentives and perks for the community membership program, and track success metrics for the membership program.

High-Level Requirements

1. Build a team of dedicated Memberships Ambassadors who take ownership over the memberships program.
2. Build clear role requirements and guidelines for Membership Ambassador contributions.
3. Build incentive rewards for Membership Ambassadors.
4. Develop and execute the recruitment strategy. Develop and execute the ambassador selection process.
5. Develop and execute the reporting framework.
6. Recruit, onboard, and train new Membership Ambassadors.
7. Deploy the first cohort of 10 Membership Ambassadors.
8. Measure program effectiveness.

Refining Requirements

Your proposal should expand on what is written above by listing concrete methods to achieve the aforementioned goals, propose (if needed) an appropriate timeline, and constantly make program improvements.

What is success?

• Get the first cohort of 10+ Membership Ambassadors up and running for at least 4 weeks.
• By the end of the project, Membership Ambassadors need little to no supervision or assistance from the coreteam to run the memberships program.

The Contributor

This grant is available to any Level 1 - Level 3 Braintrust Contributor. You will be asked to submit your Discord username in your application to verify contributor status.

This project requires:

• Familiarity with Discord servers, bots, setup and insights (the memberships program is currently enabled on the Braintrust Discord server).
• Exceptional project management and people management skills
• Experience recruiting, onboarding, training teams greater than 10+ people

The best contributors to the Braintrust project:

• Have a strong sense of commitment to the Braintrust platform and their fellow community members who will benefit from their contributions.
• Are proactive, clear and concise communicators that keep mentors updated frequently with wins, challenges, and blockers.
• Take ownership of their work, and embody a “figure it out” mentality that is driven by their desire to make Braintrust the best network.
• Are strong project managers who identify challenges and communicate solutions early and often.
• They appreciate that the mentors are there to guide their work, not manage the project.
• Strive to raise the bar and know that quality of output is incredibly important. They will act as stewards to the Braintrust brand leveraging the brand style guidelines, tone and voice guidelines, and writing rules to uphold the brand standards.
• Bring remarkable ideas to life, building moments and experiences that stop someone in their tracks.

Additional Notes about Projects in the Grant Program:

• Ambassador grant compensation includes both the time and materials needed to complete the project. A portion of the grant can be requested up front to cover material costs. These expenses are approved by the Grants committee.
• All projects are completed open source for the benefit of the community. Grant contributors do not own the IP associated with their grant.
• All grants have an expectation of thorough and public documentation that can be used by future contributors that want to enhance / improve upon past efforts, document process and how-to, FAQs.
• Ambassador grants require a 1 year service agreement (up to 10 additional hours) to accommodate bug fixing, updates to libraries, etc.
• There is a formal process by with the Grants Committee and/or Grantee can request a change to the scope/ compensation/timelines of this project. The changes must be agreed upon by both parties.

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A-0004 Social Media Analytics

Type: Analytics

Mentor: Kat Cooper, Brand Marketing Manager, Freelance Labs

Project Length:

• 3 weeks
• Estimated 40 hours
• Start: February 21, 2022
• End: March 14, 2022

Contributor Type

• Individual
• Team

Compensation $5,000

• Option 1: 50/50 Split USDC to BTRST
• Option 2: 70/30 Split USDC to BTRST
• The amount of BTRST will be determined based on the USD value of the grant (30 day trailing average USD price of token at time of grant issued). Add’l FAQs for compensation can be found here.

Build a social media analytics dashboard (or several) using the tools at our disposal to enable accurate measurement of our social media performance and empower data-driven decision-making. Existing tools in our arsenal include:

• Hubspot: Social media reporting​
• Keyhole: Professional plan (custom set up includes 10 profile trackers and 5 social listening trackers, which include 5 keywords and 10,000 posts each)
• Shield: Creator plan​
• YouTube: Standard analytics​
• Google Analytics
• Hubspot: Social media reporting​

High-Level Requirements

Set up an analytics dashboard(s) within existing tools (preferred) or within Google Data Studio (if existing tools cannot solve this challenge) that provides insights into Braintrust Twitter, LinkedIn, and Youtube accounts as well as Twitter and LinkedIn accounts for both Co-Founders, Adam Jackson and Gabe Luna-Ostaseski. The dashboard should allow us to see:

1. Impressions
2. Follower growth
3. Post engagement
4. Mentions Brand sentiment
5. Branded hashtag performance
6. Social listening for relevant Web3, Future of Work, etc. topic trends we can capitalize on by joining the conversation and sharing perspective
7. Audience demographics including identifying followers who carry a high following themselves (the idea being to prioritize engagement with high-traffic accounts)
8. Social traffic metrics
9. Top performing posts, worst performing posts
10. Clear takeaways on how we can improve growth and engagement including best time to post, best post formats, successful content types/themes, etc.
11. Post scheduling capabilities

Specifically, Braintrust is looking for dashboards with the best, clearest visualizations to help see growth over time and make optimizations on Braintrust  content.

Refining Requirements

Your proposal should expand on what is written above by providing any additional measurement or analytics capabilities that might help us grow and engage our followings. It also should provide a clear idea of how you plan to build these dashboards and what you anticipate they will look like.

What is success?

Success means having a single (or multiple) dashboard that enables the team to measure all the aforementioned performance metrics. It also means providing a dashboard solution that can be used to drive real data-driven results to improve social media growth and engagement.

The Contributor

This grant is available to any Level 1 - Level 3 Braintrust Contributor. You will be asked to submit your Discord username in your application to verify contributor status.

This project requires:

• An individual with thorough knowledge on social media analytics and tools to best understand account performance
• Strong data analytics skills and experience with brand monitoring and social listening
• Ability to work on backend tools and connect to social platform APIs (If custom dashboard is deemed needed) An analyst with expertise in building custom dashboards in Data Studio, including data visualizations

The best contributors to the Braintrust project:

• Have a strong sense of commitment to the Braintrust platform and their fellow community members who will benefit from their contributions.
• Are proactive, clear and concise communicators that keep mentors updated frequently with wins, challenges, and blockers.
• Take ownership of their work, and embody a “figure it out” mentality that is driven by their desire to make Braintrust the best network.
• Are strong project managers who identify challenges and communicate solutions early and often. They appreciate that the mentors are there to guide their work, not manage the project.
• Strive to raise the bar and know that quality of output is incredibly important. They will act as stewards to the Braintrust brand leveraging the brand style guidelines, tone and voice guidelines, and writing rules to uphold the brand standards.
• Bring remarkable ideas to life, building moments and experiences that stop someone in their tracks.

Additional Notes about Projects in the Grant Program:

• Grant compensation includes both the time and materials needed to complete the project. A portion of the grant can be requested up front to cover material costs. These expenses are approved by the Grants committee.
• All projects are completed open source for the benefit of the community. All grants have an expectation of thorough and public documentation that can be used by future contributors that want to enhance / improve upon past efforts, document process and how-to, FAQs.
• Grants require a 1 year service agreement (up to 10 additional hours) to accommodate bug fixing, updates to libraries, etc.
• There is a formal process by which the Grants Committee and/or Grantee can request a change to the scope/ compensation/timelines of this project. The changes must be agreed upon by both parties.

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A-0005 Web3 Landscape

Type: Content and Design

Mentor: Barbara Mighdoll, VP Marketing, Freelance Labs

Project Length:

• 4 weeks
• Estimated 40 hours
• Start: February 1, 2022
• End: February 28, 2022

Contributor Type

• Individual
• Team

Compensation $3,600

• Option 1: 50/50 Split USDC to BTRST
• Option 2: 70/30 Split USDC to BTRST
• The amount of BTRST will be determined based on the USD value of the grant (30 day trailing average USD price of token at time of grant issued). Add’l FAQs for compensation can be found here.

Using the Web3Index along with other sources, build a library of visual content (graphs, graphics, gifs, memes, animated videos) to be shared with the community that give context to the incredible growth metrics of the Braintrust network in comparison to other Web3 projects.

High-Level Requirements

Content and design must be factually accurate and adhere to Braintrust brand guidelines.

Deliverables: List of Web3 influencers, podcasts, YouTube channels and hashtags to track to drive thoughtful discussion around Web3 on social media. This list should be curated to provide a holistic view into the Web3 landscape and trends. Data on Web3 project history, Web3 project success, community and contributor size, project age, industry, etc., with sources to be used in content development. 4 to 6 creative assets developed that place Braintrust as the fastest growing and largest value creating network in Web3.

Refining Requirements

Your proposal should expand beyond what is included above to more specifics on what you’ll create to accomplish the goal of this project.

What is success?

Success means all deliverables are completed according to timelines, clearly and simply explain the concepts we would like shared with the community, all while upholding the Braintrust brand standards.

The Contributor

This grant is available to any Level 1 - Level 3 Braintrust Contributor. You will be asked to submit your Discord username in your application to verify contributor status.

This project requires the contributor to be:

• Extremely well versed in Web3. You know the projects, the language, the influencers, the metrics that matter and the trends.
• A senior designer. You can take complex ideas and translate them into easy to digest visualizations. Further, you can take existing brand style guidelines and apply them to these visualizations.
• A great copywriter. You can build short-form content to clearly explain visualizations in an engaging way.
• An analytical and critical thinker. You know how to collect data that can be used to tell a story.

The best contributors to the Braintrust project:

• Have a strong sense of commitment to the Braintrust platform and their fellow community members who will benefit from their contributions.
• Are proactive, clear and concise communicators that keep mentors updated frequently with wins, challenges, and blockers.
• Take ownership of their work, and embody a “figure it out” mentality that is driven by their desire to make Braintrust the best network.
• Are strong project managers who identify challenges and communicate solutions early and often. They appreciate that the mentors are there to guide their work, not manage the project.
• Strive to raise the bar and know that quality of output is incredibly important. They will act as stewards to the Braintrust brand leveraging the brand style guidelines, tone and voice guidelines, and writing rules to uphold the brand standards.
• Bring remarkable ideas to life, building moments and experiences that stop someone in their tracks.

Additional Notes about Projects in the Grant Program:

• Grant compensation includes both the time and materials needed to complete the project. A portion of the grant can be requested up front to cover material costs. These expenses are approved by the Grants committee.
• All projects are completed open source for the benefit of the community. Grant contributors do not own the IP associated with their grant.
• All grants have an expectation of thorough and public documentation that can be used by future contributors that want to enhance / improve upon past efforts, document process and how-to, FAQs.
• Grants require a 1 year service agreement (up to 10 additional hours) to accommodate bug fixing, updates to libraries, etc.
• There is a formal process by which the Grants Committee and/or Grantee can request a change to the scope/ compensation/timelines of this project. The changes must be agreed upon by both parties.

Complete this form to submit a proposal.